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For thousands of years, practitioners of Eastern Medicine have used facial massage as a means of healing the body as well as for anti-aging and beautification. Though the concept of cupping gained notoriety thanks to the cupping marks on Michael Phelps’ back during the Summer 2016 Olympic games, cupping for the face is gentle and relaxing, and doesn’t leave you marked. In fact, the results are so profound that internationally renowned beauties like Miranda Kerr, Uma Thurman, Eva Mendes and Kim Kardashian have made it an indispensable part of their facial routines.  With all of the gimmicks on the market, you...

If you’re over the age of sixteen, it’s more than likely that you’ve experienced your fair share of muscle pain resulting from injury, over-use and strain. From high-level athletes to individuals that are bound to desks and computers all day, everyone is susceptible to the pain that evolves from the over-stimulation of trigger points. More commonly known as muscle knots, trigger points are sensitive areas in the body’s soft tissue, the stimulation or irritation of which can cause generalized musculoskeletal pain. These knots, located in the fascia surrounding your muscles, can be spontaneously painful (active) or painful only when compressed....

It’s known that many of our digestive issues are exacerbated in the winter because when the temperature drops, we’re less active, we spend more time curled up in bed and we take comfort from the cold with savoury foods. Now that spring is finally upon us, Lure Essentials is here to help you get your gut back on track! Research into the digestive system’s role in the human body has increased exponentially in the past decade and it is becoming increasingly evident that its wellbeing is the foundation of good health.  Now, recognition that the digestive system is significant is...

  Though it might seem like Spring is resisting us right now, every rise in temperature has us taking off a layer of clothing. As we get closer and closer to bikini season, many people are hustling in the gym and detoxing to bring some balance back to the body after the long Winter spent indoors. According to the American Society of Plastic Surgeons, more than 17.5 million cosmetic procedures were performed in 2017 alone. Of those, nearly 2 million were invasive cosmetic surgical procedures like liposuction, tummy tucks and buttock augmentation and lifting. Further, nearly 1 million cosmetic minimally...

Over the past year, Lure Essentials pliable and easy to use cupping technology has been recognized as the industry leader and innovator in cupping therapy for both professional and home care use. Whether coming from beauty editors at major publications or from some of the most sought-after aesthetic practitioners, Lure takes pride in being the number one trusted supplier of cupping therapy sets for Olympic athletes, physiotherapists, licensed massage therapists, acupuncture therapists and sports medicine practitioners, as well as supplying elite spas, med spas and destination spas like the Four Seasons, Six Senses and many more. Recently, Dr. Josh Axe...